Floyi has launched SERP & Brief, an innovative solution that automatically generates fully scoped content briefs by integrating live search-engine analysis, competitor benchmarking, brand identity, and audience profiling into one streamlined workflow. This breakthrough solution aims to save content teams valuable time and improve the accuracy and relevance of content briefs.

Features and Benefits

Floyi’s SERP & Brief automates several key aspects of content creation:

1. Live SERP Insights: Instantly extract page-one search results, including organic rankings, featured snippets, "People Also Ask," related searches, and multimedia elements.

2. Competitor Analysis: Benchmark top-performing pages by evaluating on-page signals, site authority, and identifying structural gaps.

3. Brand & Persona Integration: Customize briefs by aligning with brand guidelines and buyer personas to ensure the right tone, point of view, and section goals.

4. Keyword & Entity Lists: Get contextual recommendations for target keywords and entities for each section of the content.

5. Surprise Ingredients: Uncover hidden opportunities through additional data enrichments, refining the content brief further.

With SERP & Brief, content teams can reduce research time from days to minutes and ensure their content aligns with real-time search signals, making briefs more actionable and data-driven.

Founder Insight

Yoyao Hsueh, Founder and CEO of Floyi, commented, "Content strategy has long required hours of manual research and guesswork. SERP & Brief unites search-engine data and brand intelligence in one step, so teams can focus on crafting quality content."

Time-Saving Solution

By automating content research, SERP & Brief enables content teams to:

• Quickly extract and analyze live search-engine data.

• Benchmark competitors’ content strategies.

• Align content with brand identity and audience needs.

• Receive clear, actionable outlines, including suggested titles, meta descriptions, keyword mappings, and internal-link placements.

This solution dramatically reduces the time spent on content brief creation, enabling teams to move from ideation to execution faster.