Flowcode and REIN Partner to Revolutionize Insurance Purchases with Embedded Technology | Martech Edge | Best News on Marketing and Technology
GFG image
Flowcode and REIN Partner to Revolutionize Insurance Purchases with Embedded Technology

marketing technology

Flowcode and REIN Partner to Revolutionize Insurance Purchases with Embedded Technology

Flowcode and REIN Partner to Revolutionize Insurance Purchases with Embedded Technology

Business Wire

Published on : Aug 29, 2024

Flowcode and REIN are partnering to streamline and modernize insurance for Fortune 1000 brands and leading carriers, combining QR data platforms with embedded insurance technology.

Flowcode, a leading marketing technology platform, has partnered with REIN, an embedded insurance technology company, to transform the insurance purchasing process. This innovative partnership integrates Flowcode's QR platform capabilities with REIN’s IX embedded insurance platform, providing consumers with a frictionless way to secure insurance quotes and coverage in both online and offline environments.

  1. The Need for Seamless Insurance Transactions:

    • Tim Armstrong, CEO of Flowcode, emphasizes the importance of bridging offline and online transactions, noting that 80% of the economy is still transacted offline.
    • The partnership aims to simplify the insurance purchasing process, allowing consumers to secure coverage immediately, regardless of their location or needs.
  2. Leveraging Flowcode 2 QR Technology:

    • Flowcode's technology offers brands and insurance carriers an effortless way to engage customers through patented QR codes and lead generation solutions.
    • This integration with REIN’s IX platform enhances customer experiences by providing real-time insights into consumer behavior and streamlining the quote-to-purchase process.
  3. Expanding Distribution Channels for Insurance Providers:

    • The collaboration enables insurance providers to tap into new embedded distribution channels, offering adjacent brands the opportunity to embed insurance products and services seamlessly into their offerings.
    • This strategy not only adds value for customers but also opens new, secure revenue streams in the highly regulated insurance industry.
  4. Enhancing Customer Acquisition with Intelligent Data:

    • The partnership automates the customer acquisition process by utilizing secure first-party data, improving the qualification of target customers, and mitigating risks.
    • By simplifying the overall process, both companies aim to modernize the traditionally complex insurance industry, making it more accessible and user-friendly.
  5. Case Study: Ryder’s Implementation:

    • Ryder, a leader in logistics and commercial trucks, uses Flowcode QR codes linked to REIN’s IX platform to embed financial services products across offline dealerships and online properties.
    • This integration demonstrates the partnership's potential to revolutionize how businesses and consumers interact with insurance products.
  6. Statements from Industry Leaders:

    • Jason Griswold, CEO & Co-founder of REIN, highlights the partnership’s ability to strengthen REIN’s embedded insurance network, connecting brands and customers with premium insurance products.
    • Mike Hamrah, CTO of Flowcode, discusses how the partnership combines REIN’s insurance technology expertise with Flowcode’s data security, creating a seamless consumer experience.

The partnership between Flowcode and REIN represents a significant advancement in the insurance industry, enabling seamless integration of insurance products into both online and offline customer journeys. By leveraging innovative QR technology and embedded solutions, the collaboration is set to redefine how insurance is purchased and experienced.

REQUEST PROPOSAL