Endlss, the performance-driven influencer management and workflow automation platform, has unveiled its Freemium Plan—a zero-cost way for D2C brands to launch and scale influencer and affiliate programs with measurable ROI. The move comes as marketers face tighter budgets and mounting pressure to deliver higher performance with fewer resources.

Unlike most freemium models, Endlss’ plan offers full access to all platform capabilities without feature gates or hidden fees, giving every brand—from startups to scaling teams—the tools needed to execute campaigns that convert.

“Influencer partnerships are no longer optional for D2C brands; they’re essential for growth in a market where acquisition costs are rising and consumer trust is declining,” said David Abbey, Co-founder and CEO of Endlss. “Whether starting on our Freemium Plan or migrating from an expensive legacy tool, brands see stronger ROI, lower CAC, and better engagement—all at a fraction of the cost.”

Influencer Marketing Without the Overhead

With inflation and consumer caution shaping 2025 holiday shopping, the Endlss Freemium Plan offers a low-risk entry point for brands to tap into creator marketing. Initial results show up to 61% lower customer acquisition costs (CAC) and double-digit ROI, all while maintaining budget efficiency.

The platform enables teams to:

• Discover and recruit creators directly from the platform.

• Send personalized outreach and automate gifting workflows.

• Manage affiliates and track campaigns—all in one dashboard.

Endlss’ automation covers discovery, messaging, influencer tiers, UGC agreements, Smart Links, and commission tracking, helping even small brands run enterprise-grade campaigns with minimal manual input.

Data-Driven Results for D2C Growth

According to Endlss data, brands leveraging micro-influencers (10K–100K followers) outperform nano-influencers by 45%, achieving higher engagement and conversion rates. Moreover, campaigns led by creators aged 18–24 deliver 48% stronger performance, reinforcing the value of audience alignment and authenticity over sheer reach.

For paid users, the ROI can reach up to 14x, while CPCs drop as low as $0.05, making it a compelling alternative to traditional paid social campaigns.

A Scalable Path for Every Brand

The Freemium Plan is built to grow with brands—offering seamless upgrades to support larger influencer rosters and more complex workflows as needs evolve.

It complements the broader Endlss platform, which includes:

• Endlss Copilot – an AI-driven campaign lifecycle manager handling outreach, fulfillment, and reporting.

• Endlss Agreements – a contract automation tool simplifying influencer partnerships.

Together, these tools create a unified ecosystem for performance-driven influencer marketing, accessible to businesses of all sizes.

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