The Zero Copy Partner Network features initial partners Amazon Web Services (AWS), Databricks, Google Cloud, and Snowflake, and adds Microsoft, all committed to zero copy integrations with Salesforce that give customers a secure and cost-effective way to connect and take action on all of their data

New zero copy support for data warehouses and data lakehouses built on open table formats, like Apache Iceberg, with Salesforce Data Cloud, removes the need to copy or move data, so customers can unlock their data, powering Customer 360 experiences with AI, automation, and analytics

The network includes Salesforce ISV partners, building new Zero Copy Data Kits to bring valuable new datasets to Salesforce Data Cloud, and Salesforce SI partners including Accenture, Cognizant, Deloitte Digital, and PwC, helping customers with zero copy Salesforce Data Cloud implementations

Salesforce unveils the Zero Copy Partner Network, a global ecosystem facilitating secure, bidirectional integrations with Salesforce Data Cloud. This initiative empowers organizations to seamlessly access and leverage data across the Salesforce Einstein Platform, driving personalized customer interactions and enabling trusted AI insights.

1. Addressing Data Fragmentation Challenges:
In today's digital landscape, businesses grapple with scattered data across disparate systems. Salesforce's Zero Copy Partner Network bridges these data islands, enabling comprehensive access to customer data and fostering personalized interactions across all touchpoints.

2. Enhancing Data Accessibility with Zero Copy Integration:
Zero Copy integration eliminates the need for manual data replication, offering businesses real-time access to external data sources without the complexities of traditional ETL processes. By leveraging Zero Copy, organizations can act on data from any point within their workflow, driving agility and responsiveness.

3. Enabling Seamless Collaboration and Governance:
Collaboration between creative and development teams poses challenges in the video post-production process. Managing requests and feedback, lack of technical knowledge, and visibility into developer timelines emerge as key obstacles, emphasizing the need for improved teamwork and communication.

4. Expanding Integration Capabilities with Microsoft:
Salesforce announces an expanded partnership with Microsoft, enabling zero copy integrations using Microsoft Azure. This collaboration enhances data accessibility and bidirectional data access, facilitating seamless data flow between Salesforce Data Cloud and Azure Synapse.

5. Unlocking New Data Opportunities with Zero Copy Data Kits:
Zero Copy Data Kits empower ISVs and data providers to distribute valuable datasets to Data Cloud customers seamlessly. By integrating zero copy support, Data Kits enable access to third-party datasets for enriching customer profiles and driving informed decision-making.

6. Empowering Developers with Heroku Integration:
Heroku empowers developers to unlock the full potential of their relational data with zero copy support for Heroku Postgres. This integration streamlines data accessibility and maximizes the value of managed data for Data Cloud-powered Salesforce experiences.

7. Partnering for Seamless Implementation:
 Leading SI partners, including Accenture and Deloitte Digital, join the Zero Copy Partner Network to facilitate Data Cloud integration for customers. These partnerships enable organizations to leverage expert guidance in implementing zero copy integration patterns, driving personalized engagement and scalable insights.

The Salesforce Zero Copy Partner Network revolutionizes data integration, offering businesses seamless connectivity with Salesforce Data Cloud. By fostering collaboration, enhancing accessibility, and empowering organizations with advanced integration capabilities, Salesforce enables businesses to unlock the full potential of their data, driving personalized customer experiences and accelerating AI-driven insights.