PostcardMania, a leading marketing technology firm, expands its Everywhere Small Business product with Everywhere Small Business Platinum Plus. This integrated marketing package now includes dynamic video ads on popular streaming platforms, empowering small- and medium-sized businesses to enhance their marketing efforts and drive revenue.

1. Integrated Marketing Package:

   • Everywhere Small Business Platinum Plus offers dynamic video ads on top streaming platforms alongside direct mail and targeted digital ads.
   • Businesses can access a comprehensive marketing solution at an entry-level price point, ensuring affordability and accessibility for Main Street businesses.

2. Rise of Streaming Platforms:

   • Nielsen data highlights the surging popularity of streaming platforms, surpassing both broadcast and cable TV viewership.
   • Ad-supported subscription tiers and free streaming channels (FAST) have seen significant growth, presenting lucrative advertising opportunities.

3. Consumer Preference for Ad-Supported Streaming:

   • Studies reveal a growing preference for ad-supported streaming content, with 73% of people watching ad-supported streaming or FAST channels in 2023.
   • Consumers prioritize ad-supported streaming over ad-free services, signaling a shift in viewing habits and advertising preferences.

4. Trust in TV Advertising and Direct Mail:

   • TV advertising ranks among the most trustworthy ad mediums, closely followed by direct mail.
   • PostcardMania's Everywhere Small Business leverages the trustworthiness of TV ads and direct mail to maximize marketing effectiveness.

5. Holistic Marketing Approach:

   • Everywhere Small Business Platinum Plus targets audiences across multiple platforms and media, including postcards, CTV, and digital ads on various platforms.
   • Additional features like geofencing and contextual search retargeting enhance audience targeting and lead generation.

Discover the power of Everywhere Small Business Platinum Plus from PostcardMania, a comprehensive marketing solution designed to propel small- and medium-sized businesses to success. With dynamic video ads on top streaming platforms and a holistic marketing approach, businesses can achieve growth and competitiveness in today's evolving advertising landscape.