Edgio Boosts Web Performance with Enhanced RUM & Predictive Prefetching | Martech Edge | Best News on Marketing and Technology
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Edgio Boosts Web Performance with Enhanced RUM & Predictive Prefetching

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Edgio Boosts Web Performance with Enhanced RUM & Predictive Prefetching

Edgio Boosts Web Performance with Enhanced RUM & Predictive Prefetching

Business Wire

Published on : Oct 8, 2024

Edgio’s improved application features streamline content delivery and improve insights to gauge user satisfaction

Edgio, known for its expertise in security, speed, and simplicity at the edge, has introduced significant enhancements to its applications platform. The updates focus on improving Real User Monitoring (RUM) and low-code predictive prefetching capabilities, aiming to set new industry standards for web performance and user experience. These new features simplify performance optimization, providing companies with tools to deliver faster and more efficient web experiences.

  • Real User Monitoring (RUM) Enhancements:
    Edgio’s updated RUM feature offers deeper insights into user interactions and system performance. Key benefits include:

    • 90-day data retention for long-term trend analysis
    • Visibility into Interaction to Next Paint (INP) metrics
    • Multi-month comparisons for enhanced data-driven decision-making
      This helps businesses continuously monitor site responsiveness, ensuring peak website performance and an improved user experience.
  • Predictive Prefetching Capabilities:
    Predictive prefetching allows web browsers to load content in advance, improving page load speed and navigation between pages. With Edgio’s enhanced low-code prefetching, companies can:

    • Boost website performance without modifying website or server code
    • Increase page load speeds by up to 80%, with pages loading in under one second
    • Improve organic traffic by 30%, reduce bounce rates by 40%, and increase conversion rates by 200%
  • Edge Functions Editing UI:
    Edgio’s new Edge Functions Editing UI simplifies application performance optimization through edge computing. The browser-based GUI enables companies to:

    • Efficiently optimize applications without modifying web project code
    • Maximize efficiency in delivering fast and seamless web experiences

Impact on Businesses:

Several top brands, including Tapestry (coach.com, katespade.com), Akira, Shoe Carnival, and Universal Standard, are already utilizing these features to drive performance gains. The integration of predictive prefetching has enabled these businesses to enhance user experiences, leading to higher customer engagement and revenue growth.

As digital expectations rise, Edgio continues to innovate, helping companies meet the demand for faster, seamless web experiences. With enhanced RUM and predictive prefetching, businesses can improve their websites’ speed, performance, and user engagement, leading to measurable gains in traffic, conversion rates, and user satisfaction.

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