dotCMS announced today that the leading content management system has appointed a new Vice President of Marketing and Vice President of Channels and GTM Strategy.

dotCMS, a leading content management system, announces the appointment of Inna Bosenko as Vice President of Marketing and Ryan Picchini as Vice President of Channels and GTM Strategy, effective June 2024. This strategic move aims to enhance dotCMS's market presence and accelerate its growth trajectory.

1. Inna Bosenko's Background:

   • Expertise in B2B SaaS marketing with a focus on conversion-focused digital strategies.
   • Track record of building and scaling high-impact marketing initiatives.

2. Ryan Picchini's Expertise:

   • Over a decade in CMS / DXP / Customer Experience industry with enterprise sales and product marketing experience.
   • Leadership roles in partner marketing, product marketing, and business development at previous SaaS companies.

3. Strategic Focus at dotCMS:

   • Enhancing growth marketing capabilities and team collaboration under Inna Bosenko's leadership.
   • Optimizing channel ecosystem and go-to-market strategy to cater to enterprise customers' needs, led by Ryan Picchini.

With Inna Bosenko and Ryan Picchini joining dotCMS, the company is poised to innovate and deliver its next-generation Universal CMS, empowering businesses with scalable content management solutions across multiple brands and languages.