Doceree Unveils Admanager: AI-Powered Ad Management for Healthcare | Martech Edge | Best News on Marketing and Technology
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Doceree Unveils Admanager: AI-Powered Ad Management for Healthcare

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Doceree Unveils Admanager: AI-Powered Ad Management for Healthcare

Doceree Unveils Admanager: AI-Powered Ad Management for Healthcare

PR Newswire

Published on : Feb 7, 2025

Doceree, the world's first global network of physician-only platforms for programmatic messaging, has introduced admanager—an advanced ad management platform designed exclusively for healthcare publishers. Leveraging proprietary ESPIYAN™ technology, admanager enhances HCP engagement, maximizes monetization, and improves ROAS with precision and efficiency.

Challenges for Healthcare Publishers:

  • Managing digital ads effectively while ensuring compliance with industry regulations.
  • Limited access to specialized ad platforms tailored to healthcare needs.
  • Underutilized ad inventory leading to revenue loss.

How Admanager Solves These Challenges:

  1. Healthcare-Specific Capabilities

    • Designed exclusively for healthcare publishers, ensuring compliance and targeted advertising.
  2. Centralized Inventory Management

    • Connects publishers with premium healthcare advertisers for better fill rates, higher CPMs, and increased revenue.
  3. End-to-End Monetization

    • Enables precise ad placements and seamless demand-side integration for revenue maximization.
  4. AI-Powered Optimization

    • Uses real-time analytics and machine learning to enhance ad performance and engagement.
  5. Seamless Integration

    • User-friendly interface that integrates easily with existing systems without disrupting operations.
  6. Built-In Compliance & Security

    • Ensures compliance with HIPAA, GDPR, CCPA, and SOC2 standards for risk-free advertising.
  7. AI Assistant – Ask Doceree

    • A 24/7 AI-powered assistant that provides real-time support on ad management best practices.

Industry Leaders on Admanager’s Impact:

  • Harshit Jain, MD, Founder & Global CEO, Doceree:
    "Admanager is built exclusively for healthcare publishers, offering an optimized inventory management experience that enhances HCP engagement and maximizes revenue."

  • Vijay Adapala, EVP – Global Supply Partnerships, Doceree:
    "Generic ad platforms don’t address healthcare’s unique challenges. Admanager is our latest innovation to help publishers fully utilize their ad inventory while maintaining compliance."

Doceree's admanager revolutionizes ad management for healthcare publishers by enhancing ad performance, automating compliance, and maximizing monetization. With AI-driven insights, seamless integration, and built-in regulatory compliance, it empowers publishers to take control of their ad strategies while delivering engaging, high-quality content to HCPs.