Industry veterans leverage AI and advanced technologies to drive client success and growth

Data Axle, a pioneer in data-driven marketing solutions, has announced the expansion of its enterprise solutions team. This strategic move underscores their commitment to delivering client-focused innovations and driving business growth through advanced data management and AI integration.

Commitment to Client Success

• Core Values: Emphasizes client-first approach and deep industry expertise.
• Strategic Growth: Focus on enhancing ROI and fostering a culture of success.

Key Leadership Appointments

• Sean Welsh, SVP, Enterprise Solutions:

  • Brings extensive experience in digital marketing solutions for global brands.
  • Drives ethical achievement and client growth initiatives.

• Marc Sabatini, SVP, Enterprise Solutions:

  • Offers over 30 years in marketing and advertising technology.
  • Specializes in bridging vision to execution and driving tangible results.

• David Hegarty, VP, Solutions Consulting:

  • Expertise in enhancing enterprise marketing capabilities through data-driven strategies.
  • Focus on accelerating customer experiences and brand growth.

• Joe Colletti, VP, Enterprise Solutions:

  • Senior technology executive with a focus on transformative business leadership.
  • Strengthens innovation and alignment with global business needs.

Vision for Audience360™

• Enhanced Data Management:
  • Centralizes B2B and B2C data from zero- to third-party sources.
  • Enables data integration without provider lock-in and activates clean data.

CEO Perspective

• Andrew Frawley's Vision: Highlights AI integration and data control through Audience360™.
  • Empowers marketers with comprehensive consumer insights and enhanced data control.

Future Outlook

• Client-Centric Approach: Focus on delivering world-class service and effective solutions.
  • Elevates Data Axle as a strategic leader in business performance and innovation.

Data Axle's expansion of its enterprise solutions team signifies a strategic leap towards advancing data-driven marketing capabilities and client success. With a focus on innovation, AI integration, and the evolution of Audience360™, Data Axle continues to empower brands with robust data management solutions and unparalleled client service.