CyBrixTeam AI Debuts in Nigeria, Bringing Agentic Marketing to the African Market | Martech Edge | Best News on Marketing and Technology
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CyBrixTeam AI Debuts in Nigeria, Bringing Agentic Marketing to the African Market

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CyBrixTeam AI Debuts in Nigeria, Bringing Agentic Marketing to the African Market

CyBrixTeam AI Debuts in Nigeria, Bringing Agentic Marketing to the African Market

PR Newswire

Published on : Nov 7, 2025

MarkeTeam.ai and NorthBrix have joined forces to launch CyBrixTeam AI, a market-tailored agentic marketing platform designed to give African businesses enterprise-level marketing capabilities at a fraction of traditional costs. Powered by MarkeTeam.ai’s autonomous marketing technology and operated by NorthBrix, the platform is now live in Nigeria, with expansion already planned across Africa.

This collaboration aims to tackle a persistent barrier in the region: the shortage of accessible, skilled marketing talent. As digital competition intensifies, businesses across Africa are seeking tools that help them execute campaigns faster, smarter, and with measurable impact. CyBrixTeam AI positions itself as that missing bridge.

Closing the Marketing Execution Gap

NorthBrix CEO Branka Mracajac believes the platform has the potential to shift how organizations operate. She noted that African businesses often struggle with limited resources and high execution costs, creating gaps between strategy and performance. According to her, CyBrixTeam AI offers a practical answer—reducing operational overhead while enhancing marketing sophistication.

Mracajac emphasized the platform’s transformative value: “CyBrixTeam AI empowers marketing teams and superpowers businesses. It brings enterprise-grade capabilities to regions where they were previously out of reach—faster cycles, lower cost, and measurable outcomes.”

Her framing reflects a larger trend in emerging markets: organizations want intelligent automation, but they need systems adapted to local realities, infrastructure, and workforce conditions.

A Strategic Partnership Built for Scale

For MarkeTeam.ai, partnering with NorthBrix creates a channel for delivering its autonomous marketing stack into one of the world’s fastest-growing digital landscapes. CEO Naama Manova-Twito highlighted the fit between the companies. NorthBrix’s knowledge of African business needs and its enterprise relationships enable highly customized deployments that go beyond simply dropping in new software.

“We’re excited to partner with NorthBrix in bringing our autonomous marketing technology to these dynamic markets,” she said. The partnership gives African clients access to refined AI workflows designed specifically to accelerate results while aligning with established channels and internal teams.

Inside CyBrixTeam AI: Africa’s First Agentic Marketing Layer

CyBrixTeam AI is built on MarkeTeam.ai’s proprietary Integrated Marketing Environment (IME)—the first agentic marketing platform that blends purpose-built marketing models with a team of autonomous AI agents. Unlike traditional automation tools, IME uses specialized agents capable of completing multi-step marketing tasks: analyzing data, building strategies, optimizing campaigns, and coordinating execution across channels.

Through NorthBrix, African businesses gain access to this agentic workforce on demand. The system adapts to each organization’s existing tech stack, allowing companies to integrate AI-driven processes without overhauling their infrastructure.

Key capabilities include:

  • Autonomous campaign creation and optimization

  • Market-specific strategy generation

  • Cross-channel planning and execution

  • Real-time performance measurement

  • Custom workflows tailored to local industries and teams

These features create a marketing engine that businesses can scale quickly, even when internal expertise is limited.

A New Competitive Chapter for African Businesses

CyBrixTeam AI arrives at a time when digital adoption is accelerating across the continent. Companies are moving online faster than their operational teams can keep up, creating a growing need for automation that is intelligent, adaptive, and affordable.

By combining MarkeTeam.ai’s agentic marketing technology with NorthBrix’s market insight, the platform delivers a model designed to scale through real-world constraints. Its rollout in Nigeria sets the foundation for broader adoption across Africa, giving regional businesses access to tools typically reserved for global enterprises.

As competition intensifies and customer expectations rise, CyBrixTeam AI could become a defining tool for organizations seeking to grow both locally and globally without the traditional cost burden of advanced marketing operations.

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