sales ecommerce and mobile ecommerce
Published on : Jul 15, 2025
Coveo is doubling down on relevance in AI with a strategic expansion of its partnership with Salesforce—and it’s making a bold push into the future of autonomous digital labor. Announced today, Coveo is bringing its Model Context Protocol (MCP) Server to Salesforce’s AgentExchange, helping AI agents access trustworthy, real-time enterprise data and dramatically cut down on the hallucinations that still haunt generative AI platforms.
In an AI economy where interoperability, governance, and trust matter more than ever, Coveo’s latest move signals a serious step forward in making autonomous agents both useful and business-ready.
AI agents are only as good as the data they’re grounded in. The Model Context Protocol (MCP)—a Salesforce-driven standard—is designed to help AI agents pull in external data securely and accurately, while ensuring centralized governance and interoperability.
With the new Coveo MCP Server on AgentExchange, enterprise users can link their agents to real-time business data—product catalogs, inventory, customer purchase histories, and more. The result? Smarter, hallucination-resistant AI agents that aren’t just impressive—they’re actually useful in the day-to-day flow of work.
“The future of AI lies in modular, scalable, and standards-based systems,” said Patrick Finn, VP of Alliances at Coveo. “We’re empowering enterprises to build reliable AI agents grounded in real business context.”
Coveo MCP Server for AgentExchange (coming soon): Connects enterprise tools and systems to AI agents via the MCP protocol
Coveo for Agentforce (already live): An application that simplifies how end-users interact with intelligent agents by making search and task completion faster and more intuitive
Salesforce AgentExchange: A new ecosystem that helps enterprises build, deploy, and scale AI agents with access to pre-validated MCP servers and plug-and-play capabilities
Together, these tools enable companies—especially in e-commerce—to automate high-volume interactions with contextual intelligence. Think AI agents that:
Recommend products based on live inventory
Track shipping or handle returns in real-time
Automate merchandising decisions using data from past performance
For online retailers, the expanded partnership means fewer disconnected workflows and more responsive customer experiences. AI agents connected via MCP can personalize interactions, predict behavior, and resolve queries—all without escalating to a human rep unless necessary.
Beyond retail, the tech has implications for industries like finance, healthcare, and enterprise services, where secure access to context-rich data is essential for AI to be effective (and compliant).
“Coveo is at the forefront of grounding GenAI and Agentic AI systems in enterprise knowledge,” said Brian Landsman, CEO of AppExchange and Global Partnerships at Salesforce. “Their MCP integration brings scalable, secure digital labor one step closer to reality for our customers.”
Salesforce has made it clear: AgentExchange and Agentforce are key pillars in its GenAI strategy—a bid to capture a slice of what’s expected to be a multi-trillion dollar “AI agent economy.” Coveo’s deep experience in AI-powered search, personalization, and enterprise knowledge access makes it a natural partner in this emerging landscape.
With this expanded integration, the two companies aim to close the loop between AI performance and enterprise trust, offering customers tools that work intelligently—without guesswork.
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