Coveo, a global leader in AI-powered relevance and generative search experiences, has officially achieved the Amazon Web Services (AWS) Generative AI Competency. The recognition positions Coveo among an elite group of AWS Partners driving enterprise innovation through scalable, production-grade generative AI solutions.

This milestone underscores Coveo’s ability to help organizations accelerate digital transformation, enhance customer experiences, and deliver hyper-personalized content through AWS’s cutting-edge AI technologies.

A Strategic Milestone in Enterprise AI

The AWS Generative AI Competency distinguishes partners that demonstrate deep technical expertise and a proven record of success in implementing AI-driven business solutions. Coveo’s achievement signals not just capability but impact — enabling enterprises to deploy generative AI at scale with real business results.

“Achieving the AWS Generative AI Competency underscores our leadership in delivering fully managed, enterprise-grade AI solutions that don’t just experiment, but deliver measurable outcomes,” said Sébastien Paquet, Vice President of AI Strategy at Coveo. “With the Coveo Relevance Platform as the retriever, our joint customers achieve faster time-to-value and more successful AI deployments.”

Driving Real-World Value Through Generative AI

Coveo’s success comes from years of integrating retrieval-augmented generation (RAG) and contextual AI into enterprise environments. Its Relevance Platform combines search, recommendations, and generative capabilities to create unified, intelligent experiences across digital channels — from eCommerce and customer support to workplace knowledge systems.

The company’s generative AI framework, powered by AWS Bedrock, leverages large language models (LLMs) and contextual business data to deliver reliable, compliant, and scalable results. Coveo’s approach goes beyond experimentation, helping customers drive ROI, personalization, and operational efficiency.

Recognition of Proven Expertise

The AWS Competency Program connects customers with trusted partners that have deep expertise in AWS technologies. Earning the Generative AI Competency highlights Coveo’s ability to integrate LLMs, robust cloud infrastructure, and enterprise data governance into business-ready AI deployments.

As part of the designation, Coveo is now featured in AWS Marketplace under the new AI Agents and Tools category. The company continues to leverage AWS’s expanding AI ecosystem, ensuring customers can build, deploy, and manage intelligent applications that meet both compliance and performance standards.

The Future of AI-Relevance

By combining AWS’s generative AI stack with its own Relevance Platform, Coveo is redefining what enterprise-grade AI can deliver — from hyper-personalized experiences to decision-ready insights. The partnership cements Coveo’s role as a key enabler of responsible, scalable, and impactful AI adoption in enterprise environments.

For organizations navigating the next phase of digital transformation, Coveo’s AWS-backed expertise provides the foundation to innovate confidently — not just with generative AI, but with AI that performs, adapts, and delivers measurable business value.

Get in touch with our MarTech Experts.