Clinch, a leader in dynamic ad serving and personalization, has announced its achievement of Amazon Ads ad serving certification. This certification enables Clinch to provide clients with automated, data-driven dynamic creative optimization within the Amazon Demand-Side Platform (DSP).

• Enhanced Ad Experience
  With this certification, Clinch can leverage Amazon's premium inventory to maximize ad investments and deliver highly relevant ad experiences. As Charel MacIntosh, Head of Business Development & Partnerships at Clinch, stated, “Applying Clinch's dynamic ad serving and creative optimization capabilities across Amazon's premium inventory enables another valuable outlet for our clients.”

• Dynamic Omnichannel Campaigns
  Clinch's certification allows for the serving, optimization, and measurement of dynamic omnichannel campaigns across Amazon's extensive global inventory. This includes various formats such as Streaming TV (STV), online video, display, and mobile ads.

• Real-Time Performance Insights
  Clinch's Flight Control platform provides comprehensive insights into campaign performance in real time, enabling advertisers to make data-driven decisions and optimize their strategies effectively.

The Amazon Ads certification positions Clinch to enhance its clients' advertising capabilities significantly, providing access to Amazon's vast inventory while delivering personalized and relevant ad experiences. This achievement underscores Clinch's commitment to insights-driven advertising and dynamic creative optimization.