Cineverse, a leading next-generation entertainment studio, has announced strategic leadership changes to its Bloody Disgusting division. As a premier destination for horror fans, Bloody Disgusting continues to solidify its position in the entertainment landscape. The new appointments will steer the brand's editorial evolution, drive innovative initiatives, and expand its reach in the rapidly growing horror entertainment sector.

New Leadership Appointments at Bloody Disgusting

In a move to strengthen its brand and further solidify its dominance in the horror genre, Cineverse has promoted John Squires and Meagan Navarro to Co-Managing Directors of Bloody Disgusting. The two longtime contributors will take the reins of the brand's editorial direction, introducing new initiatives, and expanding the platform's presence across multiple channels.

In addition, Michael Roffman joins Cineverse as Executive Director of Advertising Sales and New Business Development for Bloody Disgusting, bringing his expertise to grow strategic partnerships and further elevate the division’s success. His impressive track record includes driving a 40% increase in direct sales in fiscal Q4 2025, aided by major campaigns from Sony Pictures, Neon, and A24.

Bloody Disgusting's Growth and Vision

Since Cineverse's acquisition of Bloody Disgusting in 2021, the platform has expanded from its roots as a horror website to a comprehensive 360-degree media platform. Today, it engages audiences through multiple channels, including a growing podcast network, social media platforms, live events, SCREAMBOX, and its publishing arm. SCREAMBOX, the company’s rapidly expanding streaming service, continues to grow its subscriber base with popular titles such as Terrifier 2, Terrifier 3, and recent premieres like The Coffee Table and Project MKHEXE.

"Bloody Disgusting has evolved well beyond its roots, and I am immensely proud of the success we’ve achieved over the past quarter-century," said Tom Owen, Cineverse Vice President of Network Strategies and Bloody Disgusting Co-founder. "With John and Meagan taking on pivotal roles, and Michael’s vast expertise in business development, we are excited about the future and what we can accomplish together."

Expanding into Theatrical Film

Bloody Disgusting’s impact extends beyond digital media. The brand has played a key role in Cineverse's theatrical film success, including the Terrifier franchise and upcoming releases such as the highly anticipated The Toxic Avenger (releasing August 29) and Silent Night, Deadly Night (releasing December 12). These projects exemplify the growing influence of Bloody Disgusting within the horror film industry.

Looking Ahead: Strategic Growth and New Ventures

Cineverse is positioning Bloody Disgusting for even more growth with a strong leadership team in place. The company aims to continue expanding the brand’s influence and explore exciting new ventures that will resonate with the passionate horror fanbase. As Tom Owen puts it, "John and Meagan are integral to our future success, and Michael’s contribution will be crucial as we forge new partnerships and enter new business opportunities."