Cien.ai Appoints Former EY Leader Eric Buchen to Advisory Board to Accelerate Global AI-Driven CRM Analytics Expansion | Martech Edge | Best News on Marketing and Technology
GFG image
Cien.ai Appoints Former EY Leader Eric Buchen to Advisory Board to Accelerate Global AI-Driven CRM Analytics Expansion

artificial intelligence customer relationship management

Cien.ai Appoints Former EY Leader Eric Buchen to Advisory Board to Accelerate Global AI-Driven CRM Analytics Expansion

Cien.ai Appoints Former EY Leader Eric Buchen to Advisory Board to Accelerate Global AI-Driven CRM Analytics Expansion

PRWeb

Published on : Jun 27, 2025

Cien.ai Taps Former EY Partner Eric Buchen to Strengthen Global Growth and AI Strategy

AI-powered data analytics firm Cien.ai is expanding its global ambitions with a key strategic hire. The company announced the appointment of Eric Buchen, former Senior Partner and Global Business Development Leader at EY, to its Advisory Board—a move signaling a deeper push into enterprise markets and professional services.

Buchen, whose career spans more than 30 countries and some of EY’s most high-impact roles, brings a unique vantage point: deep experience helping businesses unlock growth amid disruptive change. That perspective is becoming increasingly critical as AI shifts from hype to reality in boardrooms worldwide, especially among large consulting and advisory firms navigating pricing model shake-ups and delivery overhauls.

“Eric understands the mindset of the consulting giants as AI becomes the No. 1 topic for their clients,” said Robert Kall, CEO of Cien.ai. “His insight will help us better serve our growing professional services customer base and scale globally.”

Marrying Global Reach with AI-Driven CRM Intelligence

Buchen’s expertise dovetails with Cien.ai’s mission: transforming CRM data into revenue-driving intelligence using advanced AI. The platform—SOC 2 Type 2 compliant and cloud-native—integrates with major CRM systems and uses proprietary models to clean, interpret, and deliver actionable insights within five business days.

In an era where CRM systems are overflowing with underutilized or poorly structured data, Cien.ai is filling a critical RevOps gap by providing:

  • Immediate revenue insights

  • Risk mitigation tools during M&A

  • AI-led opportunity scoring

  • Operational synergy identification post-close

“Companies today aren’t just talking about AI—they’re racing to apply it,” said Margot Carter, Co-founder of Cien.ai. “Eric’s global leadership and transaction experience will sharpen our go-to-market approach and expand strategic relationships.”

AI for Growth, Not Just Automation

While many AI vendors focus on automating workflows or enhancing customer service, Cien.ai positions itself at the intersection of growth and governance—helping companies use AI to uncover revenue potential, reduce operational waste, and streamline integration during critical change events like mergers or global expansion.

 

The company has already made a name for itself with mid-market and publicly traded clients, particularly those navigating complex CRM ecosystems and RevOps bottlenecks. With Eric Buchen now on board, Cien.ai is clearly gearing up to take that value proposition further—into more boardrooms, across more geographies, and with stronger ties to professional services ecosystems.