Choozle Unveils Self-Service Amazon DSP Capabilities for Enhanced Ad Campaigns | Martech Edge | Best News on Marketing and Technology
GFG image
Choozle Unveils Self-Service Amazon DSP Capabilities for Enhanced Ad Campaigns

advertising digital experience

Choozle Unveils Self-Service Amazon DSP Capabilities for Enhanced Ad Campaigns

Choozle Unveils Self-Service Amazon DSP Capabilities for Enhanced Ad Campaigns

PR Newswire

Published on : Nov 14, 2024

Choozle, a leading omnichannel digital advertising platform, has launched self-service Amazon DSP capabilities. This feature allows marketers direct access to Amazon’s extensive advertising inventory and advanced targeting options within Choozle, making campaign management more streamlined and effective.

Key Benefits of Choozle's Amazon DSP Capabilities

  • Direct Access to Amazon DSP
    Choozle’s platform now enables marketers to manage campaigns directly on Amazon DSP, maximizing multi-channel reach and targeting diverse audiences with ease.

  • Exclusive Premium Inventory Access
    With direct access to Amazon’s top-tier properties like Amazon Prime, Twitch, and Whole Foods, advertisers can engage customers in high-traffic spaces, increasing brand visibility and engagement.

  • In-Depth Audience Insights
    Access to Amazon’s vast consumer data, including purchase and streaming behaviors, allows advertisers to create highly targeted campaigns that connect with the right audiences efficiently.

  • User-Friendly Platform and Expert Support
    Choozle’s intuitive interface supports seamless navigation for campaign setup and management. Additionally, expert assistance is available to help advertisers maximize their Amazon DSP campaigns.

  • Flexible Service Options
    Choozle provides both self-service and managed options. Brands can choose full control with self-service or opt for a managed service for hands-on expertise.

As digital advertising becomes more dynamic, Choozle’s self-service Amazon DSP capabilities offer advertisers the flexibility, control, and support needed to thrive in today’s advertising landscape. This innovation empowers brands to reach high-value audiences effectively while adapting their campaigns in real time.