Choozle Appoints Tina Starr and Jae Scarborough to Drive Growth | Martech Edge | Best News on Marketing and Technology
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Choozle Appoints Tina Starr and Jae Scarborough to Drive Growth

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Choozle Appoints Tina Starr and Jae Scarborough to Drive Growth

Choozle Appoints Tina Starr and Jae Scarborough to Drive Growth

PR Newswire

Published on : Jan 8, 2025

Choozle, a leading omnichannel digital advertising platform and services provider, has announced two key leadership appointments to enhance its offerings and drive growth. Tina Starr has been named Vice President of Account Management and Strategy, while Jae Scarborough has been appointed Senior Vice President of Sales. These additions underscore Choozle’s commitment to delivering strategic, data-driven solutions that empower advertisers and agencies in the ever-evolving digital marketing landscape.

Key Leadership Appointments

1. Tina Starr – Vice President of Account Management and Strategy

  • Experience & Expertise:
    • Over a decade in performance marketing and agency leadership.
    • Background in programmatic advertising, search, and social media.
    • Early career experience at a data-driven agency and training at Google’s headquarters.
  • Role & Vision:
    • Focus on driving growth and optimizing client campaigns through an omnichannel approach.
    • Committed to fostering innovative strategies and building strong partnerships.
    • Aims to help clients achieve measurable success and deliver ROI.

2. Jae Scarborough – Senior Vice President of Sales

  • Experience & Expertise:
    • Sales leadership roles at Simpli.fi, Yahoo, and Monster.com.
    • Proven track record in building high-performing teams and driving revenue growth.
  • Role & Vision:
    • Leads Choozle’s revenue growth initiatives and aligns sales strategies with client needs.
    • Focuses on expanding market presence and helping clients leverage advanced trading capabilities.
    • Dedicated to delivering strategic, data-driven advertising solutions.

Choozle’s Enhanced Capabilities

  • Omnichannel Solutions:

    • Integration of leading advertising platforms for seamless access to premium inventory and audience data.
    • Boosts campaign efficiency and performance for brands and agencies.
  • Client-Centric Approach:

    • Supports advertisers in navigating complex omnichannel strategies.
    • Provides tools to connect with audiences, measure impact, and achieve sustainable growth.

Leadership Perspectives

Tina Starr:
"Choozle’s platform and expert support simplify omnichannel strategies, helping brands connect with audiences, measure impact, and drive growth. I’m excited to contribute to this mission."

Jae Scarborough:
"Choozle empowers brands and agencies with tools and insights to thrive. I look forward to helping clients scale strategies, unlock growth, and achieve measurable success."

Outlook for 2025

With a focus on advanced trading opportunities, seamless access to solutions, and measurable outcomes, Choozle is well-positioned to accelerate growth in 2025. The company remains committed to empowering advertisers and agencies to succeed in the competitive digital advertising space.