Chatmeter, the leader in multi-location customer intelligence, announces exciting new features to its Pulse Ai platform, including AI-powered image analysis and a Review Generation tool. These updates aim to enhance how brands manage customer feedback, gather insights, and improve customer experiences across multiple locations.

AI-Powered Image Analysis: A Game Changer for Reputation Management

One of the most groundbreaking features of Pulse Ai is its ability to analyze photos in reviews. Chatmeter’s Signals can now surface relevant images from reviews, helping businesses identify key customer feedback trends—an industry-first capability. This new function helps multi-location businesses better understand customer sentiment and discover actionable insights from visual content.

• Key Benefits:
  • AI-driven sentiment analysis
  • Identifying critical business risks such as health and safety issues, and employee welfare
  • Identifying key trends across visual content at scale

“Imaging models will allow us to identify at scale crucial insights from images, including summarization, sentiment, and flagging risks,” said Dan Cunningham, CTO of Chatmeter.

Review Generation: Driving More Reviews Faster

Chatmeter’s Review Generation tool helps multi-location brands accelerate review collection by three times faster. With customizable templates for email, SMS, and QR codes, businesses can easily create, send, and track review requests, driving credibility and increasing customer trust.

“The ability to respond to and generate more reviews is a gamechanger for us,” said Desereé Lopez, Senior Director of Digital Marketing at Caliber Collision.

Survey Insights: Reviews Drive Consumer Trust and Decisions

A recent survey by Chatmeter uncovered key consumer preferences regarding online reviews:

• 95% of consumers trust businesses with a lot of online reviews.
• 92% of consumers look at photos when reading reviews.
• 46% of consumers wouldn’t dine at a restaurant without reading reviews, and 30% would even look at reviews or photos while ordering.

“Reviews have incredible influence over customer decision-making,” said John Mazur, CEO of Chatmeter.

Multi-Platform Presence is Essential for Trust

The study also highlighted the importance of multi-platform presence, with Google Reviews being the most trusted platform. However, preferences vary across generations, with Gen Z (42%) most trusting Google Reviews, and Baby Boomers (39%) preferring Better Business Bureau reviews.

Consumers look for signals like:

• At least a 4/5 average rating (52%)
• Reviews with photos (51%)
• A lot of reviews (46%)