augmented reality customer experience management
Published on : Oct 25, 2022
The world's leading provider of quality, scalable and affordable 3D content focuses on its mission of enabling 3D transformation at any scale for modern commerce and virtual worlds.
CGTrader, the world's leading provider of 3D content, announces the rebranding of its custom 3D modeling platform from ARsenal to Modelry. The name change reflects the platform's central purpose of empowering businesses to utilize 3D model content essential for modern commerce and the virtual and gaming worlds.
"Modelry represents our mission to accelerate commerce growth through affordable, scalable, and quality 3D model production," said Dalia Lasaite, CEO and co-founder of CGTrader.
"The internet is becoming more immersive, businesses are building out digital twins, and it is clear that how we interact will be in metaverses and virtual worlds," Lasaite added. "At the core of these experiences are 3D models, and we are committed to creating and providing top-quality, custom 3D & AR models at scale."
The Modelry platform allows clients to access 3D model creation at scale, easily rendering products and bringing them to life in 3D and AR. The process is quick and straightforward: users take reference photos on a camera or smartphone, upload them to the Modelry platform, and from there, Modelry creators produce the assets in a quick and seamless timeline. The platform's automated and tailored quality assurance process enables clients to achieve the best results at any scope or scale.
"By eliminating the friction from entering the 3D creation space, we are providing brands the opportunity to gain and maintain relevance in a crowded marketplace," Lasaite said. "Providing an immersive shopping experience increases a brand's chances at converting shoppers into customers. People are looking for a store-like experience online, and through Modelry, we can help businesses tap into that space."