Security operations centers don’t just drown in alerts—they drown in data. With attack surfaces expanding across AI, cloud, SaaS, and on-prem, SOCs are increasingly forced to choose between ballooning SIEM bills or leaving critical telemetry logs on the cutting-room floor. CeTu thinks that’s a false choice.

The company, recognized in Gartner’s Hype Cycle for Security Operations 2025, has made its agentless, no-code SecOps data management platform available on the AWS Marketplace. The move makes procurement easier for enterprise teams while putting unspent AWS credits to work.

The Data Flood Problem

Modern SOCs ingest petabytes of telemetry—from AWS CloudTrail logs to VPC Flow Logs and beyond. Yet the costs of shoving everything into a traditional SIEM often prove unsustainable. Many organizations now skip ingesting key security logs altogether, creating dangerous blind spots.

Onboarding new AI apps doesn’t help, introducing a flood of non-standard log formats that require scarce expertise to normalize and correlate. The result: more complexity, more risk, and slower incident response.

CeTu’s Pitch: AI-Powered Data Pipelines

Instead of treating security data as an expense line, CeTu is reframing it as an opportunity. The platform builds dynamic telemetry pipelines that normalize, filter, enrich, and route logs across destinations—from high-performance SIEMs to cost-friendly Amazon S3 buckets or Amazon Security Lake.

Key features include:

• Automation for the modern SOC: Optimize ingestion across SIEMs, data lakes, and storage to cut costs by as much as 80%.

• Security-aware AI: Continuously monitors for blind spots and data quality issues, turning hidden threats into visible signals.

• No-code workflows: Designed for everyday engineers, enabling time-to-value in days, not months.

• AWS-native procurement: Streamlined billing and compliance, with the option to use AWS credits.

“The SOC is evolving, and CeTu is accelerating that transformation,” said CeTu CEO Omer Schneider. “Security teams shouldn’t have to choose between cutting costs and strengthening defenses. CeTu changes that equation.”

Gartner recently noted that telemetry pipelines have entered the “early mainstream” phase of adoption, validating a shift toward smarter data management in cybersecurity. CeTu’s AWS Marketplace debut underscores this trend, positioning it against both pipeline-first vendors like Cribl and broader security analytics players like Splunk.

For enterprises, the appeal is twofold: cut SIEM costs without cutting visibility, and gain a more intelligent defense posture that can adapt to emerging threats like deepfake-driven fraud and AI-powered attacks.

With CeTu now one click away in AWS Marketplace, the pressure is on other SecOps vendors to match its mix of cost efficiency and security-aware intelligence.

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