Captello, a leader in event engagement and lead capture solutions, has introduced Captello EDGE (Enterprise Demand Generation for Exhibitors)—a next-gen event success platform designed to streamline lead capture, enhance attendee engagement, and maximize ROI for enterprise exhibitors.

What Makes Captello EDGE Unique?

Captello EDGE moves beyond traditional event tools, offering a unified, scalable solution that integrates:

Universal Lead Capture (ULC): AI-powered lead qualification, real-time data transfer, and 6,000+ CRM integrations.
Gamification & Digital Activations: Interactive tools that increase attendee engagement by up to 40%.
Connexions NFC Tech: Instant lead exchange through wearable digital business cards.
Real-Time Analytics: Event insights, sentiment tracking, and booth performance analysis.
Meeting Management: Automated scheduling tools for efficient networking.
Hospitality & Order Management: On-demand tracking for food, swag, and product sampling.
AI-Enhanced Engagement: AI-generated talking points & follow-ups for sales teams.
Enterprise-Grade Security: SOC 2 Type 2 & ISO 27001 certified for data compliance.

"Trade shows are high-stakes investments, yet many exhibitors lack the tools to capitalize on them," said Ryan Schefke, CEO of Captello. "EDGE eliminates that gap, delivering a powerful, all-in-one event solution that transforms exhibitor success."

Why It Matters

With 81% of trade show attendees having buying authority, exhibitors can’t afford inefficiencies. Captello EDGE empowers teams with the tools to capture more leads, optimize engagement, and drive measurable business outcomes.