Button surpasses $1B in commerce driven per month as Publishers platform fuels unprecedented growth for companies focused on a commerce powered internet

Button announces the launch of Button for Publishers, a groundbreaking solution designed to help publishers maximize revenue from commerce partnerships.

1. Key Features of Button for Publishers:

   - Utilizes patent-pending AI for conversion tuning to identify the best path to purchase for traffic sent to retailers.

   - Seamlessly integrates into existing publisher and retailer relationships without the need for structural changes.

   - Combines AI, reinforcement learning, route optimization, and mobile deep-linking techniques to drive significant lift in conversion rates.

2.  Benefits for Publishers:

   - Increased Revenue: Button for Publishers drives revenue growth by optimizing the conversion path for commerce traffic.

   - Enhanced Customer Experience: By identifying and resolving user experience and attribution issues, publishers can improve customer satisfaction.

   - Seamless Implementation: Publishers can implement Button for Publishers using a low-code approach and monitor performance through existing dashboards.

3. Customer Testimonial:

   - Becca Maier, VP of Commerce at Buzzfeed, highlights the success of implementing Button's solution, citing revenue growth and improved customer experiences. Maier also praises Button's partnership approach and efficient implementation process.

4. Vision of Button CEO:

   - Michael Jaconi, CEO and Co-Founder of Button, emphasizes the company's commitment to supporting the internet of the future, powered by commerce. He sees Button for Publishers as a significant step towards helping publishers drive more value and revenue in the digital landscape.

Button for Publishers represents a groundbreaking solution for publishers seeking to optimize revenue from commerce partnerships. By leveraging AI and route optimization techniques, publishers can improve conversion rates and enhance customer experiences, driving growth in revenue and value.