For decades, television advertising has been a luxury reserved for big brands with deep pockets and media teams. That changes today. Brand Networks, an Augeo company and leader in AI-powered ad tech, has announced a groundbreaking capability within its Aimy platform that finally opens premium TV advertising to small and mid-sized businesses (SMBs).

Powered by Comcast’s Universal Ads API, Aimy enables advertisers to plan, launch, and measure connected TV (CTV) campaigns in one place. The partnership democratizes access to high-quality video inventory across major publishers — at scale and without the traditional cost barriers that have long kept SMBs on the sidelines.

Aimy: The AI Assistant for TV Ads

Aimy is among the first AI-driven ad buying assistants designed for television. Through its integration with Universal Ads, SMBs can now reach up to 90% of U.S. households, accessing premium, brand-safe video environments once exclusive to global advertisers.

“For too long, TV has been out of reach for small businesses without big budgets, creative teams, or media buyers,” said Mike Garsin, CEO of Brand Networks. “With Aimy and Universal Ads, we’re removing those barriers. Now any business—from a neighborhood coffee shop to a regional franchise—can launch premium TV campaigns with the same ease as a social ad.”

What Makes Aimy Different

Aimy’s AI-powered approach transforms how small businesses manage media buying. Key capabilities include:

• AI-Powered Campaign Setup: The system recommends targeting, pacing, creative formats, and optimization strategies based on each brand’s goals, eliminating manual guesswork.

• Integrated Performance Reporting: Advertisers can track Universal Ads campaign data alongside social and digital metrics for a unified view of ROI.

• Access to Premium Video Supply: Through Universal Ads, Aimy connects advertisers to a deep pool of premium CTV inventory from over 15 major media publishers, including NBCUniversal, Fox, Roku, Paramount, Spectrum Reach, and Warner Bros. Discovery.

Bringing TV Reach to Main Street

This integration marks a seismic shift for SMB marketing. With AI handling the complexity of media planning and optimization, even the smallest business can now build brand presence on premium TV environments—traditionally dominated by Fortune 500 advertisers.

“Advertisers of every size want TV-level reach with performance-grade simplicity,” said James Borow, VP of Product & Engineering at Universal Ads. “The Universal Ads API gives developers the power to build products like Aimy, and we’re thrilled to see how it can help small businesses that so often power local communities.”

Why It Matters

As consumer attention fragments across platforms, Connected TV (CTV) has become one of the most valuable channels for brand storytelling. Yet, complexity and cost have historically excluded smaller players. With Aimy, Brand Networks brings automation, transparency, and efficiency to the forefront—putting AI-powered TV advertising within reach for entrepreneurs, franchises, and local marketers.

By merging accessibility with performance-driven intelligence, Aimy is redefining how small businesses think about television advertising—turning what was once aspirational into actionable, measurable growth.

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