Industry Veteran Chanan Averbuch Appointed Director of Innovation

Blue Square, a leader in digital signage solutions, has launched Blue Square X, a new business unit dedicated to creating immersive and experiential technology solutions. Chanan Averbuch, an industry innovator with over 20 years of experience, joins as Director of Innovation to lead this exciting initiative.

• New Business Unit: Blue Square X is introduced to offer groundbreaking immersive technology solutions.
• Director of Innovation: Chanan Averbuch joins with extensive experience in the AV industry.
  • Previously EVP of Primeview Americas.
  • Known for pioneering all-in-one LED Walls and digital art experiences.
• Innovative Approach:
  • Focuses on integrating technology, space, and content.
  • Aims to transcend traditional signage for enhanced brand and employee experiences.
• Service Offerings:
  • Experiential technology design.
  • Content creation and integration.
  • Installation and support.
• Collaborations:
  • Partners with architects, experience designers, and technology vendors.
  • Delivers solutions across real estate, museums, hotels, casinos, and more.
• Vision:
  • Reimagine customer and employee engagement through advanced, data-driven solutions.
  • Push the boundaries of digital experiences and create memorable immersive moments.

The launch of Blue Square X represents a major advancement in experiential technology, guided by Chanan Averbuch's expertise. This new unit aims to redefine digital signage and customer engagement by offering innovative solutions that blend technology with creativity. Follow Blue Square X on LinkedIn for updates on their latest projects and innovations.