Birdeye Unveils AI-Powered Platform to Revolutionize Restaurant Marketing | Martech Edge | Best News on Marketing and Technology
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Birdeye Unveils AI-Powered Platform to Revolutionize Restaurant Marketing

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Birdeye Unveils AI-Powered Platform to Revolutionize Restaurant Marketing

Birdeye Unveils AI-Powered Platform to Revolutionize Restaurant Marketing

PR Newswire

Published on : Jan 22, 2025

Birdeye, the leading marketing platform for multi-location brands, introduces its AI-driven solution tailored to restaurants and franchise groups. Designed to enhance online visibility, build stellar reputations, streamline social media, and improve guest experiences, Birdeye's new platform is powered by proprietary Large Language Models (LLMs) crafted specifically for the restaurant industry.

1. Centralizing Guest Feedback for Actionable Insights

Birdeye’s Insights AI simplifies collecting and analyzing guest feedback from reviews, surveys, and direct inputs. Using restaurant-specific sentiment analysis, businesses can:

  • Identify trends and resolve issues efficiently.
  • Make informed decisions based on detailed feedback analysis.
  • Ensure consistent quality across multiple locations.

Customer Story:
Denise D'Amico Johnson, Guest Relations Manager at Black Bear Diner, shares:
“With Birdeye, we uncovered that a menu item receiving mixed feedback was actually a favorite, saving us from a costly menu change. This underscores the value of listening to guests at scale.”

2. Outperforming the Competition with Competitors AI

Birdeye’s Competitors AI offers:

  • Benchmarking to compare sentiment, service quality, and social media performance with competitors.
  • Head-to-head competitive reports highlighting strengths and weaknesses.
  • Social media analysis to identify top-performing posts and inspire new campaigns.

This approach helps restaurants refine strategies, boost loyalty, and stay ahead of the competition.

3. Streamlined Listings and Reputation Management

With over 90% of diners relying on local search, Birdeye ensures restaurants:

  • Appear prominently in local search results across Google, Yelp, and other platforms.
  • Maintain consistent and accurate listings to attract diners.

Yelp Integration:
Birdeye’s partnership with Yelp centralizes review management, allowing restaurants to monitor and respond to feedback faster, building trust and improving guest satisfaction.

4. Optimized Guest Journeys with Olo Integration

Birdeye integrates with Olo, enabling restaurants to:

  • Update critical location data (name, address, phone, hours) effortlessly across platforms.
  • Synchronize changes instantly across directories like Google, Facebook, Apple Maps, and Yelp.
  • Ensure accurate and consistent information across store locators and local pages.

Birdeye’s AI-powered solution equips restaurants and franchise groups with tools to thrive in a competitive industry. From gaining actionable insights to outperforming competitors and optimizing guest experiences, Birdeye sets a new standard for restaurant marketing.