BigCommerce, a leader in composable commerce solutions, has unveiled new B2B enhancements aimed at optimizing sales processes, streamlining account management, and accelerating growth for manufacturers, wholesalers, and distributors. The latest updates—Configure-Price-Quote (CPQ) and Multi-Company Account Hierarchy with Advanced Permissioning—reduce manual tasks, enhance customer relationships, and drive efficiency for B2B sales teams.

B2B Enhancements in BigCommerce

1. Multi-Company Account Hierarchy & Advanced Permissioning

This update simplifies complex organizational structures by allowing B2B businesses to manage multi-tiered accounts with role-based access controls.

Features & Benefits:

• Support for Multi-Tier Account Structures – Easily configure account hierarchies for enterprises with multiple branches.

• Granular Role-Based Access Control – Assign specific permissions to different roles, ensuring secure account management.

• Self-Service Capabilities for Buyers – Buyers can view invoices, orders, and financial data across multiple accounts.

• Streamlined Bulk Payments & Account Data Aggregation – Reduces administrative overhead and manual processing.

• Delegated Control & Assignments – Enables sales teams to focus on customer engagement instead of account setup.

“BigCommerce's Multi-Company Hierarchy feature allows us to support merchants whose buyers manage payment and credit limits at the HQ level within a single screen.” — Matt Sandham, Director at Bspoq

This feature helps B2B businesses scale quickly while maintaining personalized customer experiences, making it ideal for companies selling to franchises and multinational enterprises.

2. Configure-Price-Quote (CPQ) for Faster Sales Cycles

CPQ streamlines the quote-to-cash process, allowing sales teams to accelerate approvals and close deals faster.

Features & Benefits:

• Single-Page, Mobile-Optimized Quote Interface – Simplifies the quoting process for sales reps on the go.

• Customizable Quote Views – Businesses can configure quote fields to fit their specific needs.

• Built-In Account & Product Management – Quick access to customer accounts and catalog for seamless quoting.

• Real-Time Shipping & Tax Calculations – Integrated tax and shipping APIs ensure accurate pricing.

• Auto-Quoting & Discount Management – Sales teams can automate discounts and pricing structures.

• Support for Both B2B & B2C Quoting – Expands functionality beyond traditional B2B models.

“CPQ will help our clients speed up their quote approval processes and streamline call-in orders, making self-service a reality for their customers.” — Adam Thibodeaux, SVP of Global Sales at McFadyen Digital

Driving Business Growth with BigCommerce’s B2B Enhancements

These innovations reinforce BigCommerce’s leadership in B2B ecommerce, providing an agile, enterprise-grade solution without the high costs of traditional platforms.

“For manufacturers, distributors, and wholesalers, improving efficiency is the name of the game. These updates help organizations streamline operations, allowing sales teams to focus on customer relationships instead of workflows.” — Lance Owide, General Manager of B2B at BigCommerce

With Multi-Company Account Hierarchy and CPQ, BigCommerce empowers B2B merchants to optimize sales, reduce operational inefficiencies, and scale effortlessly. These updates reinforce BigCommerce’s commitment to driving digital transformation, ensuring businesses stay competitive in a fast-evolving ecommerce landscape.