ResearchAndMarkets.com has added the "Asia Pacific Social Commerce Market Intelligence and Future Growth Dynamics Databook - Q2 2025 Update" to its offerings. The report delivers comprehensive insights on over 50 KPIs covering market trends, retail product dynamics, consumer demographics, and operational metrics at both regional and country levels.

Market Size & Growth Projections

• The APAC social commerce market is projected to grow 9.1% annually, reaching US$625.93 billion in 2025.

• From 2021 to 2024, the market recorded a strong CAGR of 12.6%.

• Forecasts indicate an 8.1% CAGR from 2025 to 2030, reaching approximately US$925.43 billion by 2030.

Trends and Developments

• Integration of Social Media and E-commerce Platforms:
  Partnerships like YouTube and Shopee in Indonesia enable seamless in-video shopping, reducing friction and enhancing consumer experience.

• Expansion of Livestream Shopping:
  Platforms such as Xiaohongshu empower influencers to sell products in real time, boosting consumer trust and engagement.

• Rise of Influencer-Driven Commerce:
  Influencers drive authentic endorsements and word-of-mouth marketing, expanding brand reach.

• Adoption of Augmented Reality (AR):
  AR virtual try-ons enhance online shopping confidence, replicating in-store experiences.

• Growth of Community Group Buying:
  Collective purchases via social channels provide discounts and broaden access, especially in lower-tier cities.

Competitive Landscape & Key Players

• Dominant platforms include Douyin, Xiaohongshu, Shopee, Flipkart, Myntra, and Meesho.

• Strategic partnerships, such as YouTube and Shopee’s 2024 launch of in-video shopping in Indonesia, underline platform innovation.

• Regulatory frameworks, e.g., Malaysia’s 2024 proposed social media licensing, are shaping compliance strategies.

Report Offering

The bundled package features 12 detailed country-level reports (Australia, China, India, Japan, Malaysia, South Korea, Philippines, Singapore, Taiwan, Thailand, Vietnam, and the broader APAC region) with 528 tables and 684 charts, providing granular data on social commerce market dynamics.

Outlook

• Rapid growth is expected to continue with increased smartphone and internet penetration.

• Heightened competition will drive innovation and strategic alliances.

• Businesses must navigate evolving regulations while capitalizing on emerging opportunities.