Applicate Commerce, a prominent distributor of applied architectural products, has announced a strategic leadership enhancement with the appointment of John Mittenthal to its Board of Directors. This move aims to solidify the company’s long-term growth strategy and expand its national footprint.

Highlights of the Appointment

1. Leadership Background

• John Mittenthal is a 30-year veteran at Applicate Commerce.

• He currently serves as Executive Vice President.

• His leadership has shaped the company’s financial and operational trajectory.

2. Strategic Contributions

• Played a central role in crafting and executing the company's financial strategy.

• Instrumental in driving sustainable operational growth over three decades.

• Known for navigating complex market dynamics and maintaining business resilience.

3. Enhanced Board Oversight

• His appointment to the Board amplifies his influence on key business decisions.

• Will provide additional strategic insight during a time of national expansion.

• Expected to guide innovation, operational efficiency, and digital evolution.

4. Executive Statements

• Andrew Walsh, President & CEO: Emphasized Mittenthal’s ability to execute in dynamic conditions and his value as a strategic advisor.

• John Mittenthal: Expressed enthusiasm for furthering the company’s market position and pursuing future growth opportunities.

With John Mittenthal joining its Board of Directors, Applicate Commerce is reinforcing its commitment to strategic expansion and operational excellence. His proven leadership and vision are expected to play a critical role as the company scales its distribution capabilities and digital initiatives nationwide.

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