video advertising technology
Published on : Apr 14, 2025
AdPlayer.Pro, a global leader in SaaS video advertising technology, has unveiled a series of significant upgrades to its flagship solutions. These improvements are designed to streamline workflows, optimize performance, and provide users with greater flexibility and efficiency in managing video ad campaigns.
As part of this round of enhancements, AdPlayer.Pro has introduced the AdPlayer.Pro GAM Module for Prebid.js and made key updates to its video hosting platform. These upgrades are aimed at empowering businesses to more effectively configure, launch, and optimize video ad campaigns, resulting in better performance and maximized revenue.
A key highlight of the recent updates is the launch of the AdPlayer.Pro GAM Module for Prebid.js. This new feature is designed to simplify and enhance the experience for digital businesses using Google's Google Ad Manager (GAM), formerly known as DFP.
With the new GAM module, users can now manage GAM configuration parameters directly within their AdPlayer.Pro account dashboards, eliminating the need for complex setups and ensuring a smoother, faster video ad campaign launch. The GAM module streamlines the ad setup process by providing users with more comprehensive parameter configuration options, leading to improved operational efficiency.
“The new GAM Module empowers businesses to optimize the setup and execution of their video ad campaigns, providing them with greater control over their ad delivery,” said Natalie Romankina, CEO of AdPlayer.Pro.
Another significant focus of the 2025 upgrades is the optimization of AdPlayer.Pro's video ad server workflow. These changes were implemented to ensure faster and more efficient video ad delivery, with a particular emphasis on improving the ease of configuring Prebid-specific parameters within users' platform accounts.
By optimizing the server workflow, AdPlayer.Pro has improved the fluidity and efficiency of video ad delivery, ensuring that ads are delivered seamlessly across platforms and devices, while enabling users to configure their ad settings with greater simplicity and precision.
These improvements are essential for businesses looking to maximize revenue potential through more streamlined video ad campaigns.
Along with upgrades to the video ad server, AdPlayer.Pro has made significant improvements to its video hosting platform. Key changes include:
Extended video format support, allowing a wider range of video types to be seamlessly hosted.
Enhanced reporting capabilities that provide users with more detailed insights into their ad campaigns.
A UX revamp to ensure a more intuitive and user-friendly experience for all customers.
These changes are intended to simplify ongoing use and make the hosting solution more comfortable and efficient for clients.
“These updates will significantly enhance the user experience by making video ad hosting easier and more intuitive, helping our partners achieve their campaign goals more effectively,” said Romankina.
With these latest enhancements, AdPlayer.Pro continues to demonstrate its commitment to optimizing the video advertising experience for its global client base. By introducing the GAM Module for Prebid.js, improving server workflows, and upgrading its video hosting capabilities, AdPlayer.Pro is empowering businesses to run more efficient and profitable video ad campaigns.
As the digital advertising landscape becomes increasingly complex, these updates will help businesses maximize their ad revenue and streamline their campaign management processes.