Enables marketers to optimize digital marketing spend with better performing digital experiences  

Acquia, the leader in open digital experience software, unveils Acquia Digital Experience Optimization (DXO), a groundbreaking solution designed to maximize content relevance, search performance, and conversions. Acquia DXO marks a significant advancement in digital experience enhancement, empowering marketers to optimize every aspect of their digital presence and drive customer engagement and satisfaction.

1. Streamlined Optimization Strategy:

   • Acquia DXO offers a streamlined approach to experience optimization, enabling digital marketing teams to continuously improve the effectiveness of their digital experiences.
   • The solution addresses the inefficiencies of disjointed tools by providing a comprehensive optimization strategy that directly impacts customer engagement and satisfaction.

2. Comprehensive Capabilities:

   • Acquia DXO comprises three powerful components: Acquia SEO, Acquia Convert, and Monsido by Acquia.
   • Acquia SEO optimizes content with SEO best practices, Acquia Convert facilitates user behavior analysis and personalized experiences, and Monsido ensures inclusive and accessible digital experiences.

3. Key Features and Benefits:

   • Acquia SEO: Enhance organic search performance, increase site traffic, and captivate a broader audience with actionable insights and performance analytics.
   • Acquia Convert: Drive higher conversion rates by understanding user behaviors, conducting A/B testing, and delivering tailored visitor experiences.
   • Monsido by Acquia: Ensure web governance, digital accessibility compliance, content quality, and brand compliance to enhance customer satisfaction.

4. Integration and Compatibility:

   • Acquia DXO seamlessly integrates with the entire Acquia portfolio and third-party platforms, including CMS, commerce, customer data, analytics, and marketing automation.
   • Modules such as VWO for Drupal, Acquia SEO Content Insights for Drupal, and Monsido Tools ensure seamless integration with existing Drupal environments.

Acquia DXO revolutionizes digital experience optimization, offering marketers a comprehensive solution to enhance content relevance, search performance, and conversions. With its powerful capabilities and seamless integration, Acquia DXO empowers digital marketing teams to drive continuous improvements and deliver exceptional customer experiences across all digital touchpoints.