How Puntt AI Is Redefining Compliance: Ronnie Kwesi Coleman on Speed, Scale & AI

The impact has been direct and measurable. AI-powered compliance agents have allowed us to reduce the average review time from days to minutes. That speed translates into faster launches, less rework, and ultimately lower operating costs.

More importantly for executives: this isn’t just about saving time, it’s about improving margins. By automating what was once a highly manual and cross-functional process, we’ve reduced headcount needs while increasing output. Faster execution leads to faster revenue realization, and we’ve turned a major bottleneck into a growth lever.

 

Puntt AI is already a strategic safeguard. Regulations shift fast, especially across markets, and manual teams can’t keep up. Our platform continuously integrates global rule changes and brand-specific standards, giving executives visibility and control before issues arise.

We think of it as a proactive governance layer that scales with the business. It’s not just reducing risk; it’s enabling responsible growth into new markets by ensuring compliance is baked in, not bolted on.

 

It’s essential. The value of the system is in its ability to learn and adapt. We built Puntt to evolve with both the market and our organization.

This learning loop creates a compliance knowledge engine, so the system doesn’t just follow rules, it gets smarter with every review. That consistency builds confidence across marketing, legal, and executive teams, and eliminates surprises at launch.

 

Global expansion used to require heavy investment in local compliance support. With Puntt, we’ve shifted that burden onto the platform itself.

We train the system to understand market-specific requirements, from legal language to cultural risk factors, so assets are reviewed and approved against local standards automatically. This gives us speed and certainty when entering new regions, without needing to rebuild our compliance process for each one.

It’s how we scale growth while protecting brand and regulatory integrity.

 

We focus on four core metrics:
 • Time saved per asset review
 • Reduction in rework and escalations
 • Campaign turnaround time
 • Global consistency and adoption across teams

But ultimately, we use one benchmark to tie it all together: cost to launch.

By tracking how AI reduces hours, delays, and downstream legal involvement, we see exactly how it improves our margins and speeds up revenue capture. That’s the clearest ROI signal for any executive, and it’s guiding where we invest next.

 

In 3 to 5 years, autonomous compliance will be as essential to marketing ops as automation is to finance or CRM to sales. Companies will need real-time systems to ensure content meets legal and brand standards, especially with the volume and speed AI introduces.

At Puntt, we’re not just preparing for that shift, we’re building the infrastructure now. Our belief is that speed to market and compliance shouldn’t be at odds. Executives shouldn’t have to choose between moving fast and staying protected.

That’s the future we’re shaping: operational speed without regulatory risk.