SoundStack Expands Global CDN to Enhance Podcast Delivery and Monetization | Martech Edge | Best News on Marketing and Technology
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SoundStack Expands Global CDN to Enhance Podcast Delivery and Monetization

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SoundStack Expands Global CDN to Enhance Podcast Delivery and Monetization

SoundStack Expands Global CDN to Enhance Podcast Delivery and Monetization

PR Newswire

Published on : May 22, 2025

 

SoundStack, a full-stack independent technology company specializing in digital audio, has announced a significant expansion of its global content delivery network (CDN). This expansion leverages edge-computing to bring audio delivery and processing closer to listeners worldwide, enabling hosting platforms and audio publishers to enhance functionality while reducing costs and accelerating time-to-market.

Global CDN Expansion with New Data Centers

  • SoundStack opened new data centers in London and Sydney, increasing its global points of presence (POPs) to 12 locations.

  • Planned further expansions will continue to broaden its global reach.

  • This infrastructure expansion supports faster, more reliable audio delivery for audiences everywhere.

Edge-Compute Capabilities for Podcast Hosting Platforms

  • The CDN’s edge-compute capabilities integrate seamlessly with existing podcast hosting systems.

  • Hosting platforms retain their own customer-facing CMS and tools while offloading delivery, monetization, and measurement to SoundStack’s CDN.

  • Supports programmatic ad insertion, contextual enrichment, and compliance with IAB 2.2 measurement standards.

Enhanced Listener Experience through Low Latency and Scalable Ad Stitching

  • Physical proximity of servers ensures low latency and fast ad decisioning essential for smooth podcast streaming.

  • Scalable ad stitching capabilities help platforms deliver personalized and dynamic ad experiences.

  • Platforms and media companies can focus on content and audience growth without investing in heavy infrastructure.

Extensive Global Network Footprint

  • SoundStack owns and operates its CDN with data centers in major cities including New York, Dallas, Chicago, Amsterdam, Tokyo, and more.

  • This extensive network enables local-level delivery and processing power for rich, seamless audio experiences.

SoundStack’s expansion of its global CDN marks a major step forward in digital audio infrastructure. By combining edge-computing power with a broad international presence, SoundStack empowers podcast hosting platforms to deliver better, faster, and more monetizable content globally. This approach simplifies complex backend operations and lets creators focus on their core mission: engaging audiences through compelling audio experiences.