Qualified is seeing rapid adoption as organizations accelerate their move to full-funnel agentic marketing using Piper, the #1 AI SDR Agent. In an era where buyers expect instant, always-on engagement, companies are moving beyond traditional marketing automation, embracing platforms that can autonomously manage pipeline and revenue outcomes.

In the last year, Qualified saw a 145% increase in new customers on their Agentic Marketing Platform, which powers Piper the AI SDR Agent. New clients include Dun & Bradstreet, Epson, and Sprout Social, while existing customers like Blackbaud and LogicMonitor expanded usage, underscoring strong demand for AI-driven B2B pipeline automation.

Agentic Marketing is Transforming the Inbound Funnel

The traditional marketing funnel is straining under too many leads, too little follow-up, and too many missed opportunities. Agentic marketing addresses this by allowing one intelligent agent — Piper — to autonomously engage, qualify, and advance buyers at every stage of the funnel. From website visits to email nurture sequences to conversions, Piper replaces legacy marketing automation platforms reliant on manual rules and prescriptive workflows.

“After adopting Piper the AI SDR Agent, we’ve increased meetings booked by 68% and conversations by 118%,” said Troy O’Bryan, Senior VP, Global Growth Marketing, Blackbaud. “Piper works around the clock engaging potential buyers, enabling our team to focus on higher-value human-to-human conversations.”

Consistent Innovation Drives Adoption

Qualified continues to innovate with PiperX, which introduces multi-stage autonomy, multi-agent infrastructure, and multi-modal interactions. Buyers can engage via text, voice, or video, while Piper determines the next best action at every step. The platform unifies workflows, eliminates disjointed tools, and accelerates pipeline velocity — a key differentiator for organizations adopting agentic marketing at scale.

“Qualified is committed to the next generation of agentic capabilities, enabling teams to expand outreach, reduce friction, and convert buyers faster than ever,” said Maura Rivera, CMO of Qualified.

Leading the Agentic Marketing Movement

As AI SDR agents take center stage in modern go-to-market strategies, Piper has become the foundational platform for full-funnel agentic marketing. Companies aren’t merely experimenting with AI — they’re rebuilding GTM motions around autonomous agents, with Qualified at the forefront of this shift.

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