Official Community (OCC), a leading fan engagement platform trusted by top artists, will unveil its next-generation platform at SXSW London on June 4, 2025. The launch event at The Tannery @ JJ Studios in Shoreditch invites artists, managers, and industry professionals to explore new tools designed to revolutionize artist-fan connections.

Features of the Upgraded OCC Platform:

• Sleek New Interface:

  • Provides seamless navigation, enhanced merchandising options, and easy content access for users.

• Advanced Community Features:

  • Includes gamified fan loyalty programs that reward engagement.

  • Integrated fan clubs to foster closer artist-fan relationships.

• Robust E-commerce Capabilities:

  • Supports ticket sales, merchandise drops, and exclusive bundle offers directly on the platform.

• Actionable Analytics and Artist Support:

  • Offers data-driven insights to optimize marketing campaigns and deepen fan engagement.

Event and Market Expansion:

• The SXSW London event marks OCC’s debut at the UK edition of the global festival, highlighting its commitment to innovation in entertainment and media technology.

• The launch represents OCC’s continued expansion into the UK market, building on its legacy across North America and Europe.

• The exclusive event allows attendees to meet the OCC team, experience platform features firsthand, and network with industry leaders.

Official Community’s upgraded platform combines two decades of industry expertise with cutting-edge technology to empower artists with a comprehensive solution for authentic fan engagement. This launch at SXSW London positions OCC as a pioneering force in evolving artist-fan relationships globally.

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