Entravision has announced the addition of Edwin Garcia and LeaAnna Hernandez to its leadership sales team, reinforcing its commitment to innovation, growth, and exceptional client service. Based in Los Angeles, these seasoned professionals bring a wealth of experience and expertise to their roles as Vice Presidents of Digital Sales. Their appointment marks a significant step in Entravision’s mission to connect brands with multicultural audiences through cutting-edge digital marketing solutions.
Edwin Garcia: Vice President of Digital Sales
- Professional Background: Over 20 years of experience in multicultural media and consultative sales.
- Notable Roles:
- Sales Director at NGLmitú: Successfully drove revenue growth and built partnerships with Fortune 500 companies.
- Leadership at Univision: Managed sales teams across Digital, Social, TV, and Radio platforms in Los Angeles, Phoenix, and Tucson.
- Focus Areas:
- Leveraging expertise in the U.S. Hispanic market.
- Developing tailored digital marketing strategies to empower clients in achieving measurable success.
LeaAnna Hernandez: Vice President of Digital Sales
- Professional Background: Renowned for her work in branding, marketing, and growth strategies.
- Notable Contributions:
- Collaboration with global brands and agencies to deliver tech-driven solutions.
- Entrepreneurial expertise in identifying opportunities and implementing creative approaches to drive results.
- Focus Areas:
- Accelerating growth and transformation in the digital space.
- Equipping clients with innovative strategies to engage multicultural audiences effectively.
Leadership Perspective
- Juan Navarro, Chief Revenue Officer: "Edwin and LeaAnna’s expertise and vision will drive innovation and strengthen Entravision’s ability to deliver tailored solutions to our diverse audiences."
The addition of Edwin Garcia and LeaAnna Hernandez highlights Entravision’s commitment to bridging brands and audiences through innovation, cultural intelligence, and meaningful engagement. As a leader in connecting brands with the growing U.S. multicultural demographic, Entravision continues to empower businesses with cutting-edge media and marketing solutions that amplify the voices of diverse communities.