Global programmatic media partner MiQ is proud to announce the appointment of Marion Hargett as its new U.S. Chief Revenue Officer. With over 20 years of expertise in programmatic, advanced TV, and digital media, Hargett brings a wealth of experience that will be key to driving MiQ’s revenue growth and client relationships.

1. Leadership Appointment and Expertise

• Marion Hargett joins MiQ from The Trade Desk, where she served as Vice President of Business Development.

• With a proven track record in building strategic partnerships and driving revenue growth, Hargett is uniquely positioned to lead MiQ’s revenue generation and client relationship efforts.

• Her experience spans programmatic media, advanced TV, and data-driven business development.

2. Role and Responsibilities at MiQ

• As U.S. Chief Revenue Officer, Hargett will lead the revenue generation team, focusing on measurable performance outcomes and strengthening client relationships.

• She will play a crucial role in executing MiQ’s growth strategy with a strong focus on ROI and data-driven business development.

3. MiQ’s Growth and Strategic Momentum

• MiQ continues to experience significant growth, expanding its partnerships and acquiring customers from holding companies, brands, and independent agencies.

• The company is investing in leading-edge technology and talent, positioning itself as a leader in programmatic advertising.

4. Marion Hargett’s Career Achievements

• Before joining MiQ, Hargett was Vice President of Business Development at The Trade Desk, where she led revenue initiatives across the East Coast and Canada.

• She also served as SVP of Agency Partnership and Advanced TV for Ampersand, driving CTV activation and measurement solutions.

• Hargett’s 16-year tenure at NBCUniversal involved spearheading cross-platform advertising solutions across major properties like sports and the Olympics.

5. Vision for the Future

• Hargett’s leadership philosophy revolves around driving measurable business growth for clients, aligning perfectly with MiQ’s client-first approach.

• She is excited to contribute to MiQ’s continued success and growth, particularly in the programmatic media space where the company is leading innovation and excellence.

MiQ’s appointment of Marion Hargett as U.S. Chief Revenue Officer is a pivotal moment in the company’s growth trajectory. With her expertise and client-centric approach, Hargett will play a key role in shaping MiQ’s future success as a leading programmatic media partner.