2X & Copy.ai Partner to Revolutionize AI-Powered Marketing Workflows | Martech Edge | Best News on Marketing and Technology
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2X & Copy.ai Partner to Revolutionize AI-Powered Marketing Workflows

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2X & Copy.ai Partner to Revolutionize AI-Powered Marketing Workflows

2X & Copy.ai Partner to Revolutionize AI-Powered Marketing Workflows

GlobeNewswire

Published on : Feb 19, 2025

2X, a leader in Marketing-as-a-Service (MaaS), has announced a strategic partnership with Copy.ai, an enterprise-grade AI platform optimizing sales and marketing workflows. This collaboration integrates AI-powered automation with 2X’s global managed services model, offering businesses an alternative to in-house teams and high agency costs while driving measurable ROI.

Highlights of the Partnership:

Revolutionizing B2B Marketing with AI

  • 2X generates over 66% of its revenue through AI-driven strategies
  • Copy.ai enhances automation across marketing, sales, and customer success
  • Businesses achieve sustainable growth, efficiency, and cost savings

Transforming GTM Models with People, Process, and Technology

  • Shift from traditional staffing to AI-driven offshore delivery models
  • Every 2X delivery resource is equipped with Copy.ai for optimized workflows
  • AI-powered automation enables scalable, cost-effective marketing impact

AI-Powered Solutions for Marketing and Sales Workflows

  • End-to-End Workflow Automation: From content creation to campaign execution and sales enablement
  • Enhanced Productivity: AI-driven efficiencies free teams to focus on strategic priorities
  • Superior Client Outcomes: Measurable ROI, increased pipeline impact, and improved performance

Eliminating Go-to-Market Inefficiencies

  • Addressing GTM bloat by automating workflows and reducing operational costs
  • Removing fragmented tools and data challenges to enhance scalability
  • Helping businesses achieve multimillion-dollar returns with AI-driven efficiencies

Executive Insights:

  • Domenic Colasante, CEO of 2X: "Our partnership with Copy.ai enables us to drive tangible business outcomes—from revenue growth to operational efficiency—empowering CMOs and revenue leaders."
  • Lisa Cole, CMO of 2X: "By uniting offshore delivery with AI, we provide an efficient, scalable model that supports cost-effective business growth."
  • Paul Yacoubian, CEO of Copy.ai: "Copy.ai automates workflows, eliminates inefficiencies, and drives high-impact GTM strategies, making our collaboration with 2X a perfect fit."

The 2X and Copy.ai partnership marks a major step in AI-driven marketing transformation. By integrating AI-powered automation with a global managed services model, businesses can enhance efficiency, optimize workflows, and achieve scalable growth.